Education Marketing in Strange Times
We all hoped that the 2021-2022 school year would bring relief and a return to the normal classroom experience. Enter… the Delta variant of COVID-19 and the increased virality of its’ impact. Educational leaders are scrambling again, learning, balancing, and juggling priorities to help their students succeed while protecting their health. And, as educational leaders scramble and juggle, education marketing once again needs to adjust messaging and methodologies.